Company : Intel
Job Category : B2B Marketing Specialist
Responsibilities of the Candidate:
- Develop and implement comprehensive marketing strategies tailored to the evolving technology industry in APJ.
- Monitor market trends, competitor activities, and emerging technologies to identify opportunities for differentiation and thought leadership within the B2B technology space.
- Craft compelling and informative content highlighting the benefits and applications of AI, network, and compute solutions, including whitepapers, case studies, videos, and blog posts.
- Monitor and analyze market trends, competitor activities, and emerging technologies to identify opportunities for differentiation and innovation.
- Collaborate with cross-functional teams to ensure marketing efforts align well with messaging and sales strategies.
- Stay updated with the latest advancements in cutting-edge technologies, marketing tactics, and industry regulations to inform and evolve marketing strategies.
Requirements:
- Bachelor's degree in marketing, Computer Science, Engineering, or a related field
- An MBA from a top college is a plus
- Strong grasp of AI, cloud, and tech concepts, technologies, and real-world applications
- Demonstrated experience in developing and executing successful AI marketing campaigns that drive brand visibility and business growth
- Proficiency in utilizing marketing tools and platforms, and data analytics tools
- Excellent written and verbal communication skills, with an ability to communicate complex technology topics to various audiences
- Analytical mindset with the ability to translate data insights into actionable marketing strategies
- Proven ability to manage multiple projects simultaneously, meet deadlines, and thrive in a dynamic environment
- Strong collaboration skills, with the ability to work effectively with technical and non-technical teams
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