Paytm is hiring for the role of Junior Ad Expert Freshers Mumbai Location Apply Now
Company : Paytm
Job Category : Junior Ad Expert
Location : Mumbai
Degree : Any DegreeResponsibilities of the Candidate:
- Create, monitor, analyse and optimise ad campaigns on Meta
- Create, monitor, analyse and optimise ad campaigns on Google (Search, Display and Youtube)
- Create, monitor, analyse and optimise ad campaigns on other platforms such as Bing, Twitter, Linkedin, Redditt etc.
- Strategize, execute and analyse various types of ad campaigns to maximise ROI
- Implement a clear framework to measure and report results of A/B tests and multivariate tests across design and target audience
- Use Google Analytics and other tools to measure impact of paid digital activities and suggest improvements
- Create marketing reports using various tools to clearly report impact of paid activities across various channels
Requirements:
- Have a strong interest in the field of digital advertising,
- A basic understanding of advertising principles, and a willingness to learn and grow in a fast-paced environment
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